{"id":5587,"date":"2026-09-09T16:30:07","date_gmt":"2026-09-09T16:30:07","guid":{"rendered":"https:\/\/parica.agency\/?page_id=5587"},"modified":"2026-09-14T17:44:20","modified_gmt":"2026-09-14T17:44:20","slug":"portfolio","status":"publish","type":"page","link":"https:\/\/parica.agency\/?page_id=5587","title":{"rendered":"Portfolio"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\n\n\n\n\nParic\u00e1\u00ae \u2014 Nossos Projetos<\/title>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bricolage+Grotesque:opsz,wght@12..96,700;12..96,800&family=Fraunces:ital,opsz,wght@1,9..144,400&family=Hanken+Grotesk:wght@500;600;700&display=swap\" rel=\"stylesheet\">\n\n<style>\n:root {\n --ink: #0B0006;\n --magenta: #FF00A2;\n --paper: #FFFFFF;\n --display: \"Bricolage Grotesque\", sans-serif;\n --body: \"Hanken Grotesk\", sans-serif;\n --serif: \"Fraunces\", Georgia, serif;\n}\n\n* { box-sizing: border-box; margin: 0; padding: 0; }\nbody { background: var(--ink); color: var(--paper); font-family: var(--body); overflow-x: hidden; }\n::selection { background: var(--magenta); color: #fff; }\n\n.section-header-hero {\n position: relative;\n min-height: 75vh;\n display: flex;\n align-items: center;\n justify-content: center;\n overflow: hidden;\n border-bottom: 1px solid rgba(255, 0, 162, 0.15);\n}\n\n\/* Canvas id\u00eantico ao hero original *\/\n#rings {\n position: absolute;\n inset: 0;\n width: 100%;\n height: 100%;\n z-index: 0;\n pointer-events: none;\n}\n\n\/* V\u00e9u central para legibilidade de header centralizado *\/\n.veil {\n position: absolute;\n inset: 0;\n z-index: 1;\n pointer-events: none;\n background: radial-gradient(circle at center, rgba(11, 0, 6, 0.8) 0%, rgba(11, 0, 6, 0.5) 50%, var(--ink) 95%);\n}\n\n.wrap {\n position: relative;\n z-index: 2;\n text-align: center;\n padding: 0 clamp(20px, 4vw, 60px);\n max-width: 1100px;\n width: 100%;\n}\n\n.eyebrow {\n display: inline-flex;\n align-items: center;\n gap: 12px;\n font-weight: 600;\n font-size: 0.78rem;\n letter-spacing: 0.2em;\n text-transform: uppercase;\n color: rgba(255, 255, 255, 0.72);\n margin-bottom: 16px;\n opacity: 0;\n animation: rise 0.9s 0.2s ease forwards;\n}\n.eyebrow .dot {\n width: 5px;\n height: 5px;\n border-radius: 50%;\n background: var(--magenta);\n}\n\nh1 {\n font-family: var(--display);\n font-weight: 800;\n letter-spacing: -0.035em;\n font-size: clamp(3.2rem, 8.5vw, 7.5rem);\n line-height: 0.95;\n margin-bottom: 0.2em;\n opacity: 0;\n animation: rise 1s 0.35s ease forwards;\n}\n\n.hl {\n font-family: var(--serif);\n font-style: italic;\n font-weight: 400;\n color: #fff;\n background-image: linear-gradient(var(--magenta), var(--magenta));\n background-repeat: no-repeat;\n background-position: 0 100%;\n background-size: 100% 3px;\n padding-bottom: 0.05em;\n}\n\n.sub {\n max-width: 46ch;\n margin: 0 auto;\n font-size: clamp(1rem, 1.4vw, 1.2rem);\n line-height: 1.55;\n color: rgba(255, 255, 255, 0.75);\n opacity: 0;\n animation: rise 1s 0.5s ease forwards;\n}\n\n@keyframes rise {\n from { opacity: 0; transform: translateY(24px); }\n to { opacity: 1; transform: none; }\n}\n\n@media (prefers-reduced-motion: reduce) {\n .eyebrow, h1, .sub { animation: none; opacity: 1; }\n}\n<\/style>\n<\/head>\n<body>\n\n<section class=\"section-header-hero\">\n <canvas id=\"rings\" aria-hidden=\"true\"><\/canvas>\n <div class=\"veil\"><\/div>\n\n <div class=\"wrap\">\n <div class=\"eyebrow\">\n <span>Trabalhos Selecionados<\/span>\n <span class=\"dot\"><\/span>\n <span>Portf\u00f3lio<\/span>\n <\/div>\n <h1>Nossos <span class=\"hl\">Projetos.<\/span><\/h1>\n <p class=\"sub\">Casos de marcas constru\u00eddas com converg\u00eancia entre vis\u00e3o de neg\u00f3cios, design contempor\u00e2neo e narrativa s\u00f3lida.<\/p>\n <\/div>\n<\/section>\n\n<script>\n(() => {\n const canvas = document.getElementById('rings');\n const ctx = canvas.getContext('2d');\n const MAG = '#FF00A2';\n const reduce = matchMedia('(prefers-reduced-motion: reduce)').matches;\n\n let w, h, dpr, cx, cy, maxR, bgGrad;\n const N = 30;\n const SAMPLES = 72;\n const rings = [];\n const cracks = [];\n const ANG = new Float32Array(SAMPLES + 1);\n const COS = new Float32Array(SAMPLES + 1);\n const SIN = new Float32Array(SAMPLES + 1);\n const SHP = new Float32Array(SAMPLES + 1);\n\n \/\/ Silhueta global bot\u00e2nica org\u00e2nica (mesma do seu script de refer\u00eancia)\n const shape = a => 1\n + 0.130 * Math.sin(a + 0.6)\n + 0.070 * Math.sin(2 * a + 2.1)\n + 0.038 * Math.sin(3 * a + 4.0)\n + 0.020 * Math.sin(5 * a + 1.2);\n\n function buildRings() {\n rings.length = 0;\n for (let i = 0; i < N; i++) {\n const t = i \/ (N - 1);\n rings.push({\n base: Math.pow(t, 1.06),\n f1: 4 + Math.floor(Math.random() * 4),\n f2: 8 + Math.floor(Math.random() * 6),\n p1: Math.random() * 6.28,\n p2: Math.random() * 6.28,\n amp: 0.012 + Math.random() * 0.022,\n thick: (i % 6 === 0) ? 1.9 : (0.7 + Math.random() * 0.5),\n alpha: (i % 6 === 0) ? 0.85 : 0.34 + Math.random() * 0.3\n });\n }\n\n cracks.length = 0;\n const nc = 6;\n for (let i = 0; i < nc; i++) {\n cracks.push({\n ang: (i \/ nc) * 6.28 + Math.random() * 0.5,\n wob: 0.06 + Math.random() * 0.1,\n seed: Math.random() * 6.28\n });\n }\n\n for (let s = 0; s <= SAMPLES; s++) {\n const a = (s \/ SAMPLES) * 6.283185;\n ANG[s] = a;\n COS[s] = Math.cos(a);\n SIN[s] = Math.sin(a);\n SHP[s] = shape(a);\n }\n }\n\n function resize() {\n dpr = Math.min(devicePixelRatio || 1, 1.5);\n w = canvas.clientWidth;\n h = canvas.clientHeight;\n canvas.width = w * dpr;\n canvas.height = h * dpr;\n ctx.setTransform(dpr, 0, 0, dpr, 0, 0);\n\n \/\/ No header, o n\u00facleo fica equilibrado no centro\n cx = w * 0.5;\n cy = h * 0.5;\n\n const minShape = 0.72;\n maxR = Math.max(cx, w - cx, cy, h - cy) \/ minShape * 1.05;\n\n bgGrad = ctx.createRadialGradient(cx, cy, 0, cx, cy, maxR * 0.9);\n bgGrad.addColorStop(0, 'rgba(255, 0, 162, 0.14)');\n bgGrad.addColorStop(0.5, 'rgba(255, 0, 162, 0.04)');\n bgGrad.addColorStop(1, 'rgba(255, 0, 162, 0)');\n }\n\n \/\/ Efeito Parallax id\u00eantico ao original\n let tgX = 0, tgY = 0, offX = 0, offY = 0;\n window.addEventListener('mousemove', e => {\n tgX = (e.clientX \/ innerWidth - 0.5) * 28;\n tgY = (e.clientY \/ innerHeight - 0.5) * 28;\n });\n\n const clamp01 = x => x < 0 ? 0 : x > 1 ? 1 : x;\n const ss = (e0, e1, x) => {\n const t = clamp01((x - e0) \/ (e1 - e0));\n return t * t * (3 - 2 * t);\n };\n\n let start = null;\n function frame(now) {\n if (start === null) start = now;\n const el = (now - start) \/ 1000;\n\n const fadeIn = clamp01(el \/ 1.4);\n const flow = reduce ? 0 : el * 0.045;\n const rot = reduce ? 0 : el * 0.010;\n const breathe = reduce ? 1 : 1 + 0.015 * Math.sin(el * 0.5);\n const morph = reduce ? 0 : el * 0.11;\n const sweepR = reduce ? -1 : (el * 0.12) % 1.6;\n\n offX += (tgX - offX) * 0.05;\n offY += (tgY - offY) * 0.05;\n\n ctx.clearRect(0, 0, w, h);\n ctx.fillStyle = bgGrad;\n ctx.fillRect(0, 0, w, h);\n\n ctx.save();\n ctx.translate(cx + offX, cy + offY);\n ctx.rotate(rot);\n ctx.scale(breathe, breathe);\n ctx.lineJoin = 'round';\n ctx.lineCap = 'round';\n\n \/\/ Fissuras radiais\n ctx.strokeStyle = 'rgba(255, 0, 162, 0.22)';\n ctx.lineWidth = 1;\n cracks.forEach(cr => {\n ctx.globalAlpha = 0.4 * fadeIn;\n ctx.beginPath();\n for (let s = 0; s <= 24; s++) {\n const rr = (s \/ 24) * maxR;\n const a = cr.ang + Math.sin(s * 0.6 + cr.seed + morph) * cr.wob;\n const x = Math.cos(a) * rr * shape(a);\n const y = Math.sin(a) * rr * shape(a);\n s ? ctx.lineTo(x, y) : ctx.moveTo(x, y);\n }\n ctx.stroke();\n });\n\n \/\/ An\u00e9is com renascimento, onda de brilho e tra\u00e7o duplo\n for (let i = 0; i < N; i++) {\n const r = rings[i];\n let nr = r.base + flow;\n nr -= Math.floor(nr);\n const life = ss(0, 0.10, nr) * (1 - ss(0.86, 1, nr));\n if (life <= 0.001) continue;\n\n let boost = 0;\n if (sweepR >= 0 && sweepR <= 1) {\n const d = (nr - sweepR) \/ 0.11;\n boost = Math.exp(-d * d);\n }\n\n const base = r.alpha * fadeIn * life;\n const bright = base + boost * 0.9;\n ctx.strokeStyle = (i % 9 === 0) ? '#ff7ad3' : MAG;\n\n const rr0 = nr * maxR;\n ctx.beginPath();\n for (let s = 0; s <= SAMPLES; s++) {\n const a = ANG[s];\n const jit = 1 + r.amp * (Math.sin(r.f1 * a + r.p1 + morph) + 0.6 * Math.sin(r.f2 * a + r.p2 - morph));\n const rr = rr0 * SHP[s] * jit;\n s ? ctx.lineTo(COS[s] * rr, SIN[s] * rr) : ctx.moveTo(COS[s] * rr, SIN[s] * rr);\n }\n ctx.closePath();\n\n \/\/ Halo\n ctx.globalAlpha = Math.min(bright * 0.22 + boost * 0.16, 0.6);\n ctx.lineWidth = r.thick + 4;\n ctx.stroke();\n\n \/\/ Linha n\u00edtida\n ctx.globalAlpha = Math.min(bright, 1);\n ctx.lineWidth = r.thick + boost * 1.4;\n ctx.stroke();\n }\n\n \/\/ N\u00facleo pulsante central\n const pulse = reduce ? 2.4 : 2.4 + 1.6 * Math.abs(Math.sin(el * 1.1));\n ctx.globalAlpha = 0.9 * fadeIn;\n ctx.fillStyle = '#ffb0e6';\n ctx.beginPath();\n ctx.arc(0, 0, pulse, 0, 6.283);\n ctx.fill();\n\n ctx.restore();\n\n if (!reduce) requestAnimationFrame(frame);\n }\n\n function init() {\n resize();\n buildRings();\n requestAnimationFrame(frame);\n }\n\n let resizeTimer;\n window.addEventListener('resize', () => {\n clearTimeout(resizeTimer);\n resizeTimer = setTimeout(() => {\n resize();\n if (reduce) frame(performance.now());\n }, 100);\n });\n\n init();\n})();\n<\/script>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-b6b1f8f e-con e-atomic-element e-flexbox-base e-ff8b5ba \" data-id=\"b6b1f8f\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"b6b1f8f\">\n \t\t<div class=\"elementor-element elementor-element-50bd2b2 elementor-widget-laptop__width-initial elementor-widget elementor-widget-html\" data-id=\"50bd2b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\n<html lang=\"pt-BR\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n<title>Case \u2014 Aeroporto de Bras\u00edlia<\/title>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bricolage+Grotesque:opsz,wght@12..96,700;12..96,800&family=Fraunces:ital,opsz,wght@1,9..144,400&family=Hanken+Grotesk:wght@400;500;600;700&display=swap\" rel=\"stylesheet\">\n\n<style>\n:root {\n --ink: #0B0006;\n --magenta: #FF00A2;\n --paper: #FFFFFF;\n --border: rgba(255, 255, 255, 0.12);\n --display: \"Bricolage Grotesque\", sans-serif;\n --body: \"Hanken Grotesk\", sans-serif;\n --serif: \"Fraunces\", Georgia, serif;\n}\n\n* { box-sizing: border-box; margin: 0; padding: 0; }\nbody {\n background: var(--ink);\n color: var(--paper);\n font-family: var(--body);\n overflow-x: hidden;\n}\n\n.case-section {\n position: relative;\n min-height: 100vh;\n padding: clamp(60px, 8vw, 120px) 0;\n display: flex;\n align-items: center;\n justify-content: center;\n}\n\n.wrap {\n width: 100%;\n max-width: 1280px;\n margin: 0 auto;\n padding: 0 clamp(20px, 4vw, 60px);\n}\n\n\/* Header Editorial do Case *\/\n.case-header {\n border-bottom: 1px solid var(--border);\n padding-bottom: clamp(28px, 4vw, 44px);\n margin-bottom: clamp(32px, 5vw, 64px);\n}\n\n.eyebrow {\n display: inline-flex;\n align-items: center;\n gap: 12px;\n font-size: 0.78rem;\n font-weight: 600;\n letter-spacing: 0.2em;\n text-transform: uppercase;\n color: rgba(255, 255, 255, 0.7);\n margin-bottom: 18px;\n}\n\n.eyebrow .dot {\n width: 5px;\n height: 5px;\n border-radius: 50%;\n background: var(--magenta);\n}\n\n.case-title {\n font-family: var(--display);\n font-weight: 800;\n font-size: clamp(2.8rem, 6.5vw, 5.8rem);\n line-height: 0.95;\n letter-spacing: -0.04em;\n margin-bottom: 12px;\n}\n\n.case-scope {\n font-family: var(--serif);\n font-style: italic;\n font-size: clamp(1.25rem, 2vw, 1.9rem);\n color: rgba(255, 255, 255, 0.9);\n display: block;\n}\n\n\/* Grid Principal de Conte\u00fado *\/\n.case-grid {\n display: grid;\n grid-template-columns: 1.25fr 0.95fr;\n gap: clamp(32px, 5vw, 80px);\n align-items: start;\n}\n\n\/* Coluna de Narrativa *\/\n.narrative-col {\n display: flex;\n flex-direction: column;\n gap: 28px;\n}\n\n.narrative-lead {\n font-size: clamp(1.2rem, 1.8vw, 1.55rem);\n line-height: 1.45;\n font-weight: 500;\n color: #fff;\n}\n\n.narrative-lead strong {\n color: var(--magenta);\n font-weight: 600;\n}\n\n.narrative-body {\n font-size: clamp(1rem, 1.2vw, 1.12rem);\n line-height: 1.65;\n color: rgba(255, 255, 255, 0.72);\n}\n\n.duration-tag {\n display: inline-flex;\n align-items: center;\n gap: 10px;\n width: fit-content;\n padding: 10px 18px;\n border-radius: 100px;\n background: rgba(255, 255, 255, 0.04);\n border: 1px solid var(--border);\n font-size: 0.85rem;\n font-weight: 600;\n color: rgba(255, 255, 255, 0.85);\n margin-top: 8px;\n}\n\n\/* Coluna de Dados \/ M\u00e9tricas *\/\n.metrics-col {\n display: flex;\n flex-direction: column;\n gap: 20px;\n}\n\n.metric-panel {\n position: relative;\n background: radial-gradient(circle at top right, rgba(255, 0, 162, 0.12), rgba(11, 0, 6, 0.6) 60%);\n border: 1px solid rgba(255, 0, 162, 0.35);\n border-radius: 24px;\n padding: clamp(28px, 4vw, 42px);\n overflow: hidden;\n}\n\n.metric-panel::before {\n content: \"\";\n position: absolute;\n top: 0;\n left: 0;\n width: 4px;\n height: 100%;\n background: var(--magenta);\n}\n\n.metric-label {\n font-size: 0.8rem;\n text-transform: uppercase;\n letter-spacing: 0.18em;\n font-weight: 700;\n color: rgba(255, 255, 255, 0.6);\n margin-bottom: 12px;\n}\n\n.metric-number {\n font-family: var(--display);\n font-size: clamp(3.8rem, 7vw, 6.2rem);\n font-weight: 800;\n line-height: 0.88;\n letter-spacing: -0.04em;\n color: #fff;\n margin-bottom: 16px;\n}\n\n.metric-number span {\n color: var(--magenta);\n}\n\n.metric-detail {\n font-size: 1rem;\n line-height: 1.5;\n color: rgba(255, 255, 255, 0.8);\n}\n\n.metric-detail strong {\n color: #fff;\n}\n\n\/* Sub-card de compara\u00e7\u00e3o num\u00e9rica *\/\n.sub-stats {\n display: grid;\n grid-template-columns: 1fr 1fr;\n gap: 16px;\n}\n\n.sub-card {\n border: 1px solid var(--border);\n border-radius: 18px;\n padding: 20px 24px;\n background: rgba(255, 255, 255, 0.02);\n}\n\n.sub-card .val {\n font-family: var(--display);\n font-size: 1.8rem;\n font-weight: 700;\n color: #fff;\n margin-bottom: 4px;\n}\n\n.sub-card .desc {\n font-size: 0.78rem;\n text-transform: uppercase;\n letter-spacing: 0.12em;\n color: rgba(255, 255, 255, 0.5);\n}\n\n@media (max-width: 900px) {\n .case-grid {\n grid-template-columns: 1fr;\n gap: 40px;\n }\n}\n<\/style>\n<\/head>\n<body>\n\n<section class=\"case-section\">\n <div class=\"wrap\">\n \n <!-- Cabe\u00e7alho -->\n <header class=\"case-header\">\n <div class=\"eyebrow\">\n <span>Case Study<\/span>\n <span class=\"dot\"><\/span>\n <span>Redes Sociais & Conte\u00fado<\/span>\n <\/div>\n <h1 class=\"case-title\">Aeroporto de Bras\u00edlia<\/h1>\n <span class=\"case-scope\">Estrat\u00e9gia de comunica\u00e7\u00e3o digital<\/span>\n <\/header>\n\n <!-- Estrutura Split -->\n <div class=\"case-grid\">\n \n <!-- Narrativa -->\n <div class=\"narrative-col\">\n <p class=\"narrative-lead\">\n Durante <strong>16 meses<\/strong>, conduzimos a estrat\u00e9gia de comunica\u00e7\u00e3o digital do Aeroporto de Bras\u00edlia, tornando sua presen\u00e7a nas redes mais pr\u00f3xima, informativa e conectada \u00e0 experi\u00eancia de quem passa pelo terminal.\n <\/p>\n\n <p class=\"narrative-body\">\n O trabalho fortaleceu o relacionamento com passageiros e usu\u00e1rios, criando uma comunidade mais ativa em torno do ecossistema do aeroporto por meio de di\u00e1logo em tempo real, orienta\u00e7\u00e3o clara e narrativa focada na rotina viva de viagens.\n <\/p>\n\n <div class=\"duration-tag\">\n <span class=\"dot\" style=\"width: 5px; height: 5px; border-radius: 50%; background: var(--magenta);\"><\/span>\n <span>Per\u00edodo: 16 meses de execu\u00e7\u00e3o cont\u00ednua<\/span>\n <\/div>\n <\/div>\n\n <!-- M\u00e9tricas -->\n <div class=\"metrics-col\">\n \n <div class=\"metric-panel\">\n <div class=\"metric-label\">Crescimento Org\u00e2nico<\/div>\n <div class=\"metric-number\">+20<span>%<\/span><\/div>\n <p class=\"metric-detail\">\n Expans\u00e3o l\u00edquida de <strong>118 mil<\/strong> para <strong>142 mil seguidores<\/strong>, gerada prioritariamente por engajamento e reten\u00e7\u00e3o de comunidade qualificada.\n <\/p>\n <\/div>\n\n <div class=\"sub-stats\">\n <div class=\"sub-card\">\n <div class=\"val\">118K<\/div>\n <div class=\"desc\">Base Inicial<\/div>\n <\/div>\n <div class=\"sub-card\">\n <div class=\"val\" style=\"color: var(--magenta);\">142K<\/div>\n <div class=\"desc\">Base Final<\/div>\n <\/div>\n <\/div>\n\n <\/div>\n\n <\/div>\n\n <\/div>\n<\/section>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" class=\"e-image-base e-8fc2117-37ffeb9\" data-interaction-id=\"8fc2117\" id=\"5643\" src=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto-1536x600.png\" width=\"1536\" height=\"600\" srcset=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto-1536x600.png 1536w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto-300x117.png 300w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto-1024x400.png 1024w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto-768x300.png 768w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-1-Aeroporto.png 1920w\" alt=\"\"\/>\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-51dda33 e-con e-atomic-element e-flexbox-base e-51dda33-2ca9097 \" data-id=\"51dda33\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"51dda33\">\n \t\t<div class=\"elementor-element elementor-element-e39c11a elementor-widget elementor-widget-html\" data-id=\"e39c11a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\n<html lang=\"pt-BR\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n<title>Case \u2014 BRB VIP Club<\/title>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bricolage+Grotesque:opsz,wght@12..96,700;12..96,800&family=Fraunces:ital,opsz,wght@1,9..144,400&family=Hanken+Grotesk:wght@400;500;600;700&display=swap\" rel=\"stylesheet\">\n\n<style>\n:root {\n --ink: #0B0006;\n --magenta: #FF00A2;\n --paper: #FFFFFF;\n --border: rgba(255, 255, 255, 0.12);\n --display: \"Bricolage Grotesque\", sans-serif;\n --body: \"Hanken Grotesk\", sans-serif;\n --serif: \"Fraunces\", Georgia, serif;\n}\n\n* { box-sizing: border-box; margin: 0; padding: 0; }\nbody {\n background: var(--ink);\n color: var(--paper);\n font-family: var(--body);\n overflow-x: hidden;\n}\n\n.case-section {\n position: relative;\n min-height: 100vh;\n padding: clamp(60px, 8vw, 120px) 0;\n display: flex;\n align-items: center;\n justify-content: center;\n}\n\n.wrap {\n width: 100%;\n max-width: 1280px;\n margin: 0 auto;\n padding: 0 clamp(20px, 4vw, 60px);\n}\n\n\/* Header Editorial *\/\n.case-header {\n border-bottom: 1px solid var(--border);\n padding-bottom: clamp(28px, 4vw, 44px);\n margin-bottom: clamp(32px, 5vw, 64px);\n}\n\n.eyebrow {\n display: inline-flex;\n align-items: center;\n gap: 12px;\n font-size: 0.78rem;\n font-weight: 600;\n letter-spacing: 0.2em;\n text-transform: uppercase;\n color: rgba(255, 255, 255, 0.7);\n margin-bottom: 18px;\n}\n\n.eyebrow .dot {\n width: 5px;\n height: 5px;\n border-radius: 50%;\n background: var(--magenta);\n}\n\n.case-title {\n font-family: var(--display);\n font-weight: 800;\n font-size: clamp(2.8rem, 6.5vw, 5.8rem);\n line-height: 0.95;\n letter-spacing: -0.04em;\n margin-bottom: 12px;\n}\n\n.case-scope {\n font-family: var(--serif);\n font-style: italic;\n font-size: clamp(1.25rem, 2vw, 1.9rem);\n color: rgba(255, 255, 255, 0.9);\n display: block;\n}\n\n\/* Grid Principal *\/\n.case-grid {\n display: grid;\n grid-template-columns: 1.25fr 0.95fr;\n gap: clamp(32px, 5vw, 80px);\n align-items: start;\n}\n\n\/* Narrativa *\/\n.narrative-col {\n display: flex;\n flex-direction: column;\n gap: 28px;\n}\n\n.narrative-lead {\n font-size: clamp(1.2rem, 1.8vw, 1.55rem);\n line-height: 1.45;\n font-weight: 500;\n color: #fff;\n}\n\n.narrative-lead strong {\n color: var(--magenta);\n font-weight: 600;\n}\n\n.narrative-body {\n font-size: clamp(1rem, 1.2vw, 1.12rem);\n line-height: 1.65;\n color: rgba(255, 255, 255, 0.72);\n}\n\n.tags-list {\n display: flex;\n flex-wrap: wrap;\n gap: 10px;\n margin-top: 8px;\n}\n\n.scope-pill {\n display: inline-flex;\n align-items: center;\n gap: 8px;\n padding: 8px 16px;\n border-radius: 100px;\n background: rgba(255, 255, 255, 0.04);\n border: 1px solid var(--border);\n font-size: 0.82rem;\n font-weight: 600;\n color: rgba(255, 255, 255, 0.85);\n}\n\n\/* M\u00e9tricas e Resultados *\/\n.metrics-col {\n display: flex;\n flex-direction: column;\n gap: 20px;\n}\n\n.metric-panel {\n position: relative;\n background: radial-gradient(circle at top right, rgba(255, 0, 162, 0.12), rgba(11, 0, 6, 0.6) 60%);\n border: 1px solid rgba(255, 0, 162, 0.35);\n border-radius: 24px;\n padding: clamp(28px, 4vw, 42px);\n overflow: hidden;\n}\n\n.metric-panel::before {\n content: \"\";\n position: absolute;\n top: 0;\n left: 0;\n width: 4px;\n height: 100%;\n background: var(--magenta);\n}\n\n.metric-label {\n font-size: 0.8rem;\n text-transform: uppercase;\n letter-spacing: 0.18em;\n font-weight: 700;\n color: rgba(255, 255, 255, 0.6);\n margin-bottom: 12px;\n}\n\n.metric-number {\n font-family: var(--display);\n font-size: clamp(3.8rem, 7vw, 6.2rem);\n font-weight: 800;\n line-height: 0.88;\n letter-spacing: -0.04em;\n color: #fff;\n margin-bottom: 16px;\n}\n\n.metric-number span {\n color: var(--magenta);\n}\n\n.metric-detail {\n font-size: 1rem;\n line-height: 1.5;\n color: rgba(255, 255, 255, 0.8);\n}\n\n.metric-detail strong {\n color: #fff;\n}\n\n.sub-stats {\n display: grid;\n grid-template-columns: 1fr 1fr;\n gap: 16px;\n}\n\n.sub-card {\n border: 1px solid var(--border);\n border-radius: 18px;\n padding: 20px 24px;\n background: rgba(255, 255, 255, 0.02);\n}\n\n.sub-card .val {\n font-family: var(--display);\n font-size: 1.8rem;\n font-weight: 700;\n color: #fff;\n margin-bottom: 4px;\n}\n\n.sub-card .desc {\n font-size: 0.78rem;\n text-transform: uppercase;\n letter-spacing: 0.12em;\n color: rgba(255, 255, 255, 0.5);\n}\n\n@media (max-width: 900px) {\n .case-grid {\n grid-template-columns: 1fr;\n gap: 40px;\n }\n}\n<\/style>\n<\/head>\n<body>\n\n<section class=\"case-section\">\n <div class=\"wrap\">\n \n <!-- Cabe\u00e7alho -->\n <header class=\"case-header\">\n <div class=\"eyebrow\">\n <span>Case Study<\/span>\n <span class=\"dot\"><\/span>\n <span>Hospitality & Experience<\/span>\n <\/div>\n <h1 class=\"case-title\">BRB VIP Club<\/h1>\n <span class=\"case-scope\">Posicionamento e estrat\u00e9gia digital<\/span>\n <\/header>\n\n <!-- Estrutura Split -->\n <div class=\"case-grid\">\n \n <!-- Narrativa -->\n <div class=\"narrative-col\">\n <p class=\"narrative-lead\">\n Constru\u00edmos uma <strong>nova presen\u00e7a digital<\/strong> para as salas BRB VIP Club do Aeroporto de Bras\u00edlia, transformando uma comunica\u00e7\u00e3o essencialmente expositiva em uma estrat\u00e9gia voltada \u00e0 valoriza\u00e7\u00e3o da experi\u00eancia e \u00e0 comercializa\u00e7\u00e3o do produto.\n <\/p>\n\n <p class=\"narrative-body\">\n O trabalho reuniu posicionamento, cria\u00e7\u00e3o de conte\u00fado intencional, m\u00eddia paga orientada a convers\u00e3o e a\u00e7\u00f5es de branding, fortalecendo a percep\u00e7\u00e3o de exclusividade das salas e consolidando os lounges como espa\u00e7os de desejo no terminal.\n <\/p>\n\n <div class=\"tags-list\">\n <span class=\"scope-pill\">Posicionamento de Marca<\/span>\n <span class=\"scope-pill\">Estrat\u00e9gia de Conte\u00fado<\/span>\n <span class=\"scope-pill\">M\u00eddia Paga & Performance<\/span>\n <\/div>\n <\/div>\n\n <!-- M\u00e9tricas -->\n <div class=\"metrics-col\">\n \n <div class=\"metric-panel\">\n <div class=\"metric-label\">Crescimento de Audi\u00eancia<\/div>\n <div class=\"metric-number\">3<span>x<\/span><\/div>\n <p class=\"metric-detail\">\n Triplica\u00e7\u00e3o da presen\u00e7a digital, expandindo a base do perfil de <strong>7 mil<\/strong> para <strong>21 mil seguidores<\/strong> qualificados e alinhados \u00e0 proposta de valor do espa\u00e7o.\n <\/p>\n <\/div>\n\n <div class=\"sub-stats\">\n <div class=\"sub-card\">\n <div class=\"val\">7K<\/div>\n <div class=\"desc\">Base Inicial<\/div>\n <\/div>\n <div class=\"sub-card\">\n <div class=\"val\" style=\"color: var(--magenta);\">21K<\/div>\n <div class=\"desc\">Base Final<\/div>\n <\/div>\n <\/div>\n\n <\/div>\n\n <\/div>\n\n <\/div>\n<\/section>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t\t<img decoding=\"async\" class=\"e-image-base \" data-interaction-id=\"041fbaa\" id=\"5644\" src=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB.png\" width=\"1920\" height=\"750\" srcset=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB.png 1920w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB-300x117.png 300w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB-1024x400.png 1024w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB-768x300.png 768w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-2-Area-VIP-BRB-1536x600.png 1536w\" alt=\"\"\/>\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-c9a6bd3 e-con e-atomic-element e-flexbox-base e-c9a6bd3-c6f0ca9 \" data-id=\"c9a6bd3\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"c9a6bd3\">\n \t\t<div class=\"elementor-element elementor-element-f868b98 elementor-widget elementor-widget-html\" data-id=\"f868b98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\n<html lang=\"pt-BR\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n<title>Case \u2014 Confian\u00e7a FM<\/title>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bricolage+Grotesque:opsz,wght@12..96,700;12..96,800&family=Fraunces:ital,opsz,wght@1,9..144,400&family=Hanken+Grotesk:wght@400;500;600;700&display=swap\" rel=\"stylesheet\">\n\n<style>\n:root {\n --ink: #0B0006;\n --magenta: #FF00A2;\n --paper: #FFFFFF;\n --border: rgba(255, 255, 255, 0.12);\n --display: \"Bricolage Grotesque\", sans-serif;\n --body: \"Hanken Grotesk\", sans-serif;\n --serif: \"Fraunces\", Georgia, serif;\n}\n\n* { box-sizing: border-box; margin: 0; padding: 0; }\nbody {\n background: var(--ink);\n color: var(--paper);\n font-family: var(--body);\n overflow-x: hidden;\n}\n\n.case-section {\n position: relative;\n min-height: 100vh;\n padding: clamp(60px, 8vw, 120px) 0;\n display: flex;\n align-items: center;\n justify-content: center;\n}\n\n.wrap {\n width: 100%;\n max-width: 1280px;\n margin: 0 auto;\n padding: 0 clamp(20px, 4vw, 60px);\n}\n\n\/* Header Editorial *\/\n.case-header {\n border-bottom: 1px solid var(--border);\n padding-bottom: clamp(28px, 4vw, 44px);\n margin-bottom: clamp(32px, 5vw, 64px);\n}\n\n.eyebrow {\n display: inline-flex;\n align-items: center;\n gap: 12px;\n font-size: 0.78rem;\n font-weight: 600;\n letter-spacing: 0.2em;\n text-transform: uppercase;\n color: rgba(255, 255, 255, 0.7);\n margin-bottom: 18px;\n}\n\n.eyebrow .dot {\n width: 5px;\n height: 5px;\n border-radius: 50%;\n background: var(--magenta);\n}\n\n.case-title {\n font-family: var(--display);\n font-weight: 800;\n font-size: clamp(2.8rem, 6.5vw, 5.8rem);\n line-height: 0.95;\n letter-spacing: -0.04em;\n margin-bottom: 12px;\n}\n\n.case-scope {\n font-family: var(--serif);\n font-style: italic;\n font-size: clamp(1.25rem, 2vw, 1.9rem);\n color: rgba(255, 255, 255, 0.9);\n display: block;\n}\n\n\/* Grid Principal *\/\n.case-grid {\n display: grid;\n grid-template-columns: 1.25fr 0.95fr;\n gap: clamp(32px, 5vw, 80px);\n align-items: start;\n}\n\n\/* Narrativa *\/\n.narrative-col {\n display: flex;\n flex-direction: column;\n gap: 28px;\n}\n\n.narrative-lead {\n font-size: clamp(1.2rem, 1.8vw, 1.55rem);\n line-height: 1.45;\n font-weight: 500;\n color: #fff;\n}\n\n.narrative-lead strong {\n color: var(--magenta);\n font-weight: 600;\n}\n\n.narrative-body {\n font-size: clamp(1rem, 1.2vw, 1.12rem);\n line-height: 1.65;\n color: rgba(255, 255, 255, 0.72);\n}\n\n.tags-list {\n display: flex;\n flex-wrap: wrap;\n gap: 10px;\n margin-top: 8px;\n}\n\n.scope-pill {\n display: inline-flex;\n align-items: center;\n gap: 8px;\n padding: 8px 16px;\n border-radius: 100px;\n background: rgba(255, 255, 255, 0.04);\n border: 1px solid var(--border);\n font-size: 0.82rem;\n font-weight: 600;\n color: rgba(255, 255, 255, 0.85);\n}\n\n\/* M\u00e9tricas e Resultados *\/\n.metrics-col {\n display: flex;\n flex-direction: column;\n gap: 20px;\n}\n\n.metric-panel {\n position: relative;\n background: radial-gradient(circle at top right, rgba(255, 0, 162, 0.12), rgba(11, 0, 6, 0.6) 60%);\n border: 1px solid rgba(255, 0, 162, 0.35);\n border-radius: 24px;\n padding: clamp(28px, 4vw, 42px);\n overflow: hidden;\n}\n\n.metric-panel::before {\n content: \"\";\n position: absolute;\n top: 0;\n left: 0;\n width: 4px;\n height: 100%;\n background: var(--magenta);\n}\n\n.metric-label {\n font-size: 0.8rem;\n text-transform: uppercase;\n letter-spacing: 0.18em;\n font-weight: 700;\n color: rgba(255, 255, 255, 0.6);\n margin-bottom: 12px;\n}\n\n.metric-number {\n font-family: var(--display);\n font-size: clamp(3.8rem, 7vw, 6.2rem);\n font-weight: 800;\n line-height: 0.88;\n letter-spacing: -0.04em;\n color: #fff;\n margin-bottom: 16px;\n}\n\n.metric-number span {\n color: var(--magenta);\n}\n\n.metric-detail {\n font-size: 1rem;\n line-height: 1.5;\n color: rgba(255, 255, 255, 0.8);\n}\n\n.metric-detail strong {\n color: #fff;\n}\n\n\/* Sub-cards de m\u00e9tricas *\/\n.sub-stats {\n display: grid;\n grid-template-columns: 1fr 1fr;\n gap: 16px;\n}\n\n.sub-card {\n border: 1px solid var(--border);\n border-radius: 18px;\n padding: 20px 24px;\n background: rgba(255, 255, 255, 0.02);\n}\n\n.sub-card .val {\n font-family: var(--display);\n font-size: 1.8rem;\n font-weight: 700;\n color: #fff;\n margin-bottom: 4px;\n}\n\n.sub-card .desc {\n font-size: 0.78rem;\n text-transform: uppercase;\n letter-spacing: 0.12em;\n color: rgba(255, 255, 255, 0.5);\n}\n\n@media (max-width: 900px) {\n .case-grid {\n grid-template-columns: 1fr;\n gap: 40px;\n }\n}\n<\/style>\n<\/head>\n<body>\n\n<section class=\"case-section\">\n <div class=\"wrap\">\n \n <!-- Cabe\u00e7alho -->\n <header class=\"case-header\">\n <div class=\"eyebrow\">\n <span>Case Study<\/span>\n <span class=\"dot\"><\/span>\n <span>Rebranding & Ecossistema<\/span>\n <\/div>\n <h1 class=\"case-title\">Confian\u00e7a FM<\/h1>\n <span class=\"case-scope\">Rebranding e comunica\u00e7\u00e3o integrada<\/span>\n <\/header>\n\n <!-- Estrutura Split -->\n <div class=\"case-grid\">\n \n <!-- Narrativa -->\n <div class=\"narrative-col\">\n <p class=\"narrative-lead\">\n Conduzimos o <strong>reposicionamento da antiga 91 FM<\/strong> e a constru\u00e7\u00e3o da <strong>Confian\u00e7a FM<\/strong>, desenvolvendo as bases estrat\u00e9gicas e criativas da nova marca.\n <\/p>\n\n <p class=\"narrative-body\">\n O projeto envolveu branding, identidade verbal, direcionamento da identidade visual, posicionamento institucional, linha editorial e integra\u00e7\u00e3o da comunica\u00e7\u00e3o entre r\u00e1dio, portal e redes sociais, al\u00e9m da estrutura\u00e7\u00e3o de processos e diretrizes para a equipe.\n <\/p>\n\n <div class=\"tags-list\">\n <span class=\"scope-pill\">Branding & Identidade Verbal<\/span>\n <span class=\"scope-pill\">Diretrizes Visuais<\/span>\n <span class=\"scope-pill\">Comunica\u00e7\u00e3o Cross-channel<\/span>\n <span class=\"scope-pill\">Processos de Equipe<\/span>\n <\/div>\n <\/div>\n\n <!-- M\u00e9tricas -->\n <div class=\"metrics-col\">\n \n <div class=\"metric-panel\">\n <div class=\"metric-label\">Alcance 100% Org\u00e2nico<\/div>\n <div class=\"metric-number\">+2<span>M<\/span><\/div>\n <p class=\"metric-detail\">\n Mais de <strong>2 milh\u00f5es de visualiza\u00e7\u00f5es<\/strong> e <strong>50,6 mil intera\u00e7\u00f5es<\/strong> registradas nas redes sociais sem investimento de m\u00eddia paga.\n <\/p>\n <\/div>\n\n <div class=\"sub-stats\">\n <div class=\"sub-card\">\n <div class=\"val\">11K<\/div>\n <div class=\"desc\">Perfil Principal (do zero)<\/div>\n <\/div>\n <div class=\"sub-card\">\n <div class=\"val\" style=\"color: var(--magenta);\">8K<\/div>\n <div class=\"desc\">Confian\u00e7a Not\u00edcias<\/div>\n <\/div>\n <\/div>\n\n <\/div>\n\n <\/div>\n\n <\/div>\n<\/section>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t\t<img decoding=\"async\" class=\"e-image-base \" data-interaction-id=\"5d1da4f\" id=\"5645\" src=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM.png\" width=\"1940\" height=\"820\" srcset=\"https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM.png 1940w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM-300x127.png 300w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM-1024x433.png 1024w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM-768x325.png 768w, https:\/\/parica.agency\/wp-content\/uploads\/2026\/09\/Banner-3-Confianca-FM-1536x649.png 1536w\" alt=\"\"\/>\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-355e7fe e-con e-atomic-element e-flexbox-base e-6719e01 \" data-id=\"355e7fe\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"355e7fe\">\n \n<\/div>\n<div class=\"elementor-element elementor-element-b7d4d6e e-flex e-con-boxed e-con e-parent\" data-id=\"b7d4d6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c7f75e elementor-widget elementor-widget-html\" data-id=\"1c7f75e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\n<html lang=\"pt-BR\">\n<head>\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n<title>Paric\u00e1\u00ae \u2014 Podcasts<\/title>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Bricolage+Grotesque:opsz,wght@12..96,500;12..96,700;12..96,800&family=Hanken+Grotesk:wght@400;500;600&display=swap\" rel=\"stylesheet\">\n<style>\n:root{\n --ink:#0B0006;\n --surface:#140811;\n --paper:#FFFFFF;\n --mute:#9A8A90;\n --magenta:#FF00A2;\n --line:rgba(255,255,255,.1);\n --display:\"Bricolage Grotesque\",sans-serif;\n --body:\"Hanken Grotesk\",sans-serif;\n}\n*{box-sizing:border-box;margin:0;padding:0}\nbody{background:var(--ink);color:var(--paper);font-family:var(--body);-webkit-font-smoothing:antialiased}\n::selection{background:var(--magenta);color:#fff}\n\n.pods{max-width:1200px;margin:0 auto;padding:clamp(70px,10vh,120px) clamp(22px,5vw,72px)}\n\n.label{display:flex;align-items:center;gap:14px;margin-bottom:clamp(30px,5vh,46px)}\n.label .idx{font-family:var(--display);font-weight:700;font-size:.95rem;color:var(--magenta)}\n.label .bar{height:1px;width:46px;background:var(--magenta);opacity:.6}\n.label .eyebrow{font-weight:600;text-transform:uppercase;letter-spacing:.24em;font-size:.74rem;color:var(--mute)}\n\n\/* 3 lado a lado -> 1 coluna no mobile *\/\n.grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,1.8vw,24px);align-items:stretch}\n\n.pod{position:relative;overflow:hidden;display:flex;flex-direction:column;\n background:var(--surface);border:1px solid var(--line);border-radius:22px;\n padding:clamp(26px,2.4vw,34px);\n transition:transform .4s ease,border-color .4s ease,background .4s 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class=\"grid\">\n\n <!-- CMO PLAYBOOK -->\n <article class=\"pod\">\n <div class=\"wave\">\n <svg viewBox=\"0 0 140 52\" aria-hidden=\"true\">\n <rect class=\"bar\" x=\"6\" y=\"18\" width=\"6\" height=\"30\" rx=\"3\" style=\"animation-delay:-.2s\"\/>\n <rect class=\"bar\" x=\"20\" y=\"8\" width=\"6\" height=\"40\" rx=\"3\" style=\"animation-delay:-.7s\"\/>\n <rect class=\"bar\" x=\"34\" y=\"24\" width=\"6\" height=\"24\" rx=\"3\" style=\"animation-delay:-.4s\"\/>\n <rect class=\"bar\" x=\"48\" y=\"2\" width=\"6\" height=\"46\" rx=\"3\" style=\"animation-delay:-.9s\"\/>\n <rect class=\"bar\" x=\"62\" y=\"16\" width=\"6\" height=\"32\" rx=\"3\" style=\"animation-delay:-.1s\"\/>\n <rect class=\"bar\" x=\"76\" y=\"26\" width=\"6\" height=\"22\" rx=\"3\" style=\"animation-delay:-.6s\"\/>\n <rect class=\"bar\" x=\"90\" y=\"10\" width=\"6\" height=\"38\" rx=\"3\" style=\"animation-delay:-.35s\"\/>\n <rect class=\"bar\" x=\"104\" y=\"20\" width=\"6\" height=\"28\" rx=\"3\" style=\"animation-delay:-.8s\"\/>\n <rect class=\"bar\" x=\"118\" y=\"6\" width=\"6\" height=\"42\" rx=\"3\" style=\"animation-delay:-.5s\"\/>\n <\/svg>\n <\/div>\n <span class=\"kick\"><span class=\"d\"><\/span>Podcast<\/span>\n <h3>CMO Playbook<\/h3>\n <div class=\"host\">com Rapha Avellar<\/div>\n <div class=\"role\">Produ\u00e7\u00e3o e revitaliza\u00e7\u00e3o<\/div>\n <p>Reestruturamos o formato, o fluxo de grava\u00e7\u00e3o e o padr\u00e3o de entrega, elevando a consist\u00eancia e a qualidade do programa.<\/p>\n <div class=\"foot\"><span class=\"n\">#3<\/span><span class=\"t\">maior podcast do Brasil<\/span><\/div>\n <\/article>\n\n <!-- GIRO INDUSTRIAL (rascunho \u2014 confirmar copy) -->\n <article class=\"pod\">\n <div class=\"wave\">\n <svg viewBox=\"0 0 140 52\" aria-hidden=\"true\">\n <rect class=\"bar\" x=\"6\" y=\"22\" width=\"6\" height=\"26\" rx=\"3\" style=\"animation-delay:-.5s\"\/>\n <rect class=\"bar\" x=\"20\" y=\"10\" width=\"6\" height=\"38\" rx=\"3\" style=\"animation-delay:-.15s\"\/>\n <rect class=\"bar\" x=\"34\" y=\"4\" width=\"6\" height=\"44\" rx=\"3\" style=\"animation-delay:-.75s\"\/>\n <rect class=\"bar\" x=\"48\" y=\"20\" width=\"6\" height=\"28\" rx=\"3\" style=\"animation-delay:-.35s\"\/>\n <rect class=\"bar\" x=\"62\" y=\"8\" width=\"6\" height=\"40\" rx=\"3\" style=\"animation-delay:-.9s\"\/>\n <rect class=\"bar\" x=\"76\" y=\"24\" width=\"6\" height=\"24\" rx=\"3\" style=\"animation-delay:-.25s\"\/>\n <rect class=\"bar\" x=\"90\" y=\"14\" width=\"6\" height=\"34\" rx=\"3\" style=\"animation-delay:-.65s\"\/>\n <rect class=\"bar\" x=\"104\" y=\"2\" width=\"6\" height=\"46\" rx=\"3\" style=\"animation-delay:-.45s\"\/>\n <rect class=\"bar\" x=\"118\" y=\"18\" width=\"6\" height=\"30\" rx=\"3\" style=\"animation-delay:-.05s\"\/>\n <\/svg>\n <\/div>\n <span class=\"kick\"><span class=\"d\"><\/span>Podcast<\/span>\n <h3>Giro Industrial<\/h3>\n <div class=\"host\">com Max Gehringer<\/div>\n <div class=\"role\">Produ\u00e7\u00e3o<\/div>\n <p>Programa de entrevistas conduzido por Max Gehringer com os l\u00edderes das maiores ind\u00fastrias do Brasil. Formato, da capta\u00e7\u00e3o e do padr\u00e3o de entrega, dando ritmo e consist\u00eancia a cada epis\u00f3dio.<\/p>\n <div class=\"foot\"><span class=\"n\">L\u00edderes<\/span><span class=\"t\">das maiores ind\u00fastrias do Brasil<\/span><\/div>\n <\/article>\n\n <!-- CREATOR MODE (placeholder) -->\n <article class=\"pod\">\n <div class=\"wave\">\n <svg viewBox=\"0 0 140 52\" aria-hidden=\"true\">\n <rect class=\"bar\" x=\"6\" y=\"12\" width=\"6\" height=\"36\" rx=\"3\" style=\"animation-delay:-.6s\"\/>\n <rect class=\"bar\" x=\"20\" y=\"24\" width=\"6\" height=\"24\" rx=\"3\" style=\"animation-delay:-.3s\"\/>\n <rect class=\"bar\" x=\"34\" y=\"6\" width=\"6\" height=\"42\" rx=\"3\" style=\"animation-delay:-.85s\"\/>\n <rect class=\"bar\" x=\"48\" y=\"18\" width=\"6\" height=\"30\" rx=\"3\" style=\"animation-delay:-.2s\"\/>\n <rect class=\"bar\" x=\"62\" y=\"2\" width=\"6\" height=\"46\" rx=\"3\" style=\"animation-delay:-.7s\"\/>\n <rect class=\"bar\" x=\"76\" y=\"20\" width=\"6\" height=\"28\" rx=\"3\" style=\"animation-delay:-.4s\"\/>\n <rect class=\"bar\" x=\"90\" y=\"10\" width=\"6\" height=\"38\" rx=\"3\" style=\"animation-delay:-.95s\"\/>\n <rect class=\"bar\" x=\"104\" y=\"26\" width=\"6\" height=\"22\" rx=\"3\" style=\"animation-delay:-.1s\"\/>\n <rect class=\"bar\" x=\"118\" y=\"14\" width=\"6\" height=\"34\" rx=\"3\" style=\"animation-delay:-.55s\"\/>\n <\/svg>\n <\/div>\n <span class=\"kick\"><span class=\"d\"><\/span>Podcast<\/span>\n <h3>Creator Mode<\/h3>\n <div class=\"host\">com Rapha Avellar<\/div>\n <div class=\"role\">Produ\u00e7\u00e3o<\/div>\n <p>Produ\u00e7\u00e3o do Creator Mode, podcast de Rapha Avellar sobre creator economy e os bastidores de quem transforma conte\u00fado em neg\u00f3cio. Estruturamos formato, capta\u00e7\u00e3o e padr\u00e3o de entrega para manter a r\u00e9gua alta a cada epis\u00f3dio.<\/p>\n <div class=\"foot\"><span class=\"n\">Creators<\/span><span class=\"t\">a economia da cria\u00e7\u00e3o em pauta<\/span><\/div>\n <\/article>\n\n <\/div>\n<\/section>\n\n<\/body>\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fb61110 e-con e-atomic-element e-flexbox-base e-fb61110-2e55a36 \" data-id=\"fb61110\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"fb61110\">\n \t\t<div class=\"elementor-element elementor-element-b04b6c8 elementor-widget elementor-widget-heading\" data-id=\"b04b6c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00a9 2026 Paric\u00e1. All rights reserved.<\/h2>\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Paric\u00e1\u00ae \u2014 Nossos Projetos Trabalhos Selecionados Portf\u00f3lio Nossos Projetos. Casos de marcas constru\u00eddas com converg\u00eancia entre vis\u00e3o de neg\u00f3cios, design contempor\u00e2neo e narrativa s\u00f3lida. Case \u2014 Aeroporto de Bras\u00edlia Case Study Redes Sociais & Conte\u00fado Aeroporto de Bras\u00edlia Estrat\u00e9gia de comunica\u00e7\u00e3o digital Durante 16 meses, conduzimos a estrat\u00e9gia de comunica\u00e7\u00e3o digital do Aeroporto de Bras\u00edlia, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-5587","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/pages\/5587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/parica.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5587"}],"version-history":[{"count":26,"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/pages\/5587\/revisions"}],"predecessor-version":[{"id":5665,"href":"https:\/\/parica.agency\/index.php?rest_route=\/wp\/v2\/pages\/5587\/revisions\/5665"}],"wp:attachment":[{"href":"https:\/\/parica.agency\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}